Article originally published on NYSE Euronext
01/06/2012
Buying stocks is a simple process that can be completed with or without the assistance of a licensed stockbroker. Once you have money in a brokerage account, buying shares of stock is as simple as making a phone call or clicking a button on your computer. However, actually choosing suitable stocks — those with the highest potential for an increase in value — is an extremely challenging task, one that requires extensive time and research.